Lead – Experimentation Operations, Product Marketing
Dallas, Texas
This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered.
At AT&T, we empower leaders to drive change in a fast-evolving, connected world. Your strategic vision will help serve customers and transform lives through innovative solutions and impactful connections.
Overview
This Lead role sits within a consumer digital experimentation organization and is accountable for operational support across the end-to-end experimentation lifecycle. The role ensures consistent throughput from intake to launch to closeout, maintains high-quality program records and results artifacts, and drives clear, timely program communications that improve transparency and adoption of learnings. Partnering closely with experimentation orchestration and execution leaders, analysts, product teams, and analytics partners, this role creates the operating rhythm, standards, and communications channels that keep the program running smoothly and delivering value.
Core Responsibilities
1) Operational Support & Throughput Management
Throughput & capacity coordination: Maintain a clear view of pipeline health, WIP, blockers, and dependencies; facilitate actions that keep work moving and reduce cycle time.
Operating cadence: Run recurring program rituals (status reviews, priority/readiness checkpoints, and retros) to ensure alignment and predictable execution.
Administrative and logistical support: Provide program-level coordination across tools, artifacts, meeting notes, action tracking, and documentation to support orchestration/execution teams.
Technical execution support: Support execution leads as needed to provide coverage during vacations or busy times to support consistent throughput.
2) Program Communications & Stakeholder Alignment
Stakeholder communications strategy: Develop and execute a communication plan that keeps leaders and partner teams informed of progress, risks, decisions, and outcomes.
Status reporting: Produce consistent weekly/monthly reporting on experiment pipeline, milestones, blockers, and key operational metrics.
Primary point of contact: Serve as a central connector for program operations and execution related questions, ensuring timely follow-ups and crisp handoffs.
3) Data Hygiene, Compliance to Process & Continuous Improvement
Data hygiene & audit readiness: Enforce naming conventions, tagging, ticket hygiene, and closure requirements across tracking tools and repositories.
Process adherence: Ensure consistent execution against defined workflows for launch readiness, closures, and EOL hygiene.
Operational analytics: Monitor engagement with dashboards/repositories/newsletters and recommend improvements based on usage insights.
Process improvement: Continuously refine templates, SOPs, and tool usage to reduce friction, improve clarity, automate, apply AI, and increase throughput.
Required Qualifications
Experience: 5+ years in program operations, product/digital operations, project management, analytics operations, or a similar role in a digital/product-focused environment.
Core skills:
- Strong program management and organizational skills; ability to manage multiple workstreams in a fast-paced environment.
- Excellent written and verbal communication; experience producing executive-ready updates and cross-functional communications.
- Proficiency with workflow and documentation tools (e.g., Jira, Confluence, Excel; plus SharePoint/Power BI/Tableau or similar).
- Strong attention to detail and ability to enforce documentation and data hygiene standards.
- Ability to build strong cross-functional relationships and drive alignment without direct authority.
- Working style: Proactive, structured, collaborative, and comfortable operating amid ambiguity.
Preferred Qualifications
Experience supporting digital experimentation, A/B testing, or analytics-driven product programs.
Familiarity with consumer digital buy-flow concepts and conversion funnel metrics.
Exposure to agile product development environments and release coordination.
Background in knowledge management or internal communications (newsletters, executive summaries, storytelling with data).
Success Measures
Throughput & predictability: Experiments move from intake to closeout with clear visibility, minimal blockers, and improved cycle times.
Operational quality: High compliance with workflow steps, ticket closure, and end-of-life hygiene; low rework due to missing artifacts or poor documentation.
Results visibility & adoption: Results repository is current, searchable, and widely used; partner teams consistently consume and act on learnings.
Communications effectiveness: Program updates and newsletters ship on schedule with strong engagement and positive stakeholder feedback.
TCP Career Step Differentiator: Assigned complex products or product lines. Experience managing complex or high-priority technical products and may have more influence on strategic decisions related to the product. Writes user stories and sets the product direction at the team level; OR writes features and sets the direction for a group of teams; OR writes epics and sets the direction for multiple groups of teams.
Education/Experience: Bachelor’s degree (BS/BA) desired in Computer Science. 5+ years of related experience. Certification is required in some areas.
Our Lead Tech Product Mgr earns between $143,800 - $215,800 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.
Joining our team comes with amazing perks and benefits:
- Medical/Dental/Vision coverage
- 401(k) plan
- Tuition reimbursement program
- Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
- Paid Parental Leave
- Paid Caregiver Leave
- Additional sick leave beyond what state and local law require may be available but is unprotected
- Adoption Reimbursement
- Disability Benefits (short term and long term)
- Life and Accidental Death Insurance
- Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
- Employee Assistance Programs (EAP)
- Extensive employee wellness programs
- Employee discounts up to 50% off on eligible AT&T mobility plans and accessories,
- AT&T internet (and fiber where available) and AT&T phone
Call to action
If you’re ready to make an impact on our business and your career, bring your bold ideas to a world of possibility. Apply today!
Ready to join our team? Apply today!
Weekly Hours:
40Time Type:
RegularLocation:
Bothell, Washington, Dallas, TexasSalary Range:
$143,800.00 - $215,800.00It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.
Job ID R-109059 Date posted 06/08/2026
Benefits
Your needs? Met. Your wants? Considered. Take a look at our comprehensive benefits.
- Paid Time Off
- Tuition Assistance
- Medical and dental plans
- Discounts
- Training & Development
Our hiring process
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Assessments
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Interview
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