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Corporate

Lead Product Management & Develop

Dallas, Texas

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Job Description:

This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered.

At AT&T, we empower leaders to drive change in a fast-evolving, connected world. Your strategic vision will help serve customers and transform lives through innovative solutions and impactful connections.

Overall Purpose: Responsible for leading the strategy, development, and lifecycle management of AT&T’s Customer Self-Install (CSI) products and services. This role ensures alignment with market needs, operational efficiency, and business objectives, delivering high-quality solutions that maximize customer value.

Key Roles and Responsibilities: Typical tasks may include, but are not limited to, the following:

  • Own the CSI product line across fiber, wireless broadband (AIA) and Extended Wi-Fi Coverage Service (EWCS), ensuring national scalability and improved customer experience.
  • Define and evolve the CSI roadmap to reduce technician dependency and increase self-install success rates.
  • Optimize customer onboarding and product fit through data-driven insights, segmentation strategies, and tailored install experiences.
  • Leverage dashboards, NLP tools, and backend data to monitor CSI performance, dispatch exceptions, and extender usage.
  • Build volume forecast models and calculate financial metrics (EBITDA, ROIC, IRR, NPV) to support business cases.
  • Lead trials of emerging CSI technologies including AI/AR install tools and Flagship app integrations.
  • Use technician notes and customer feedback to identify root causes of install failures and iterate on product features.
  • Form and lead cross-functional tiger teams across engineering, operations, supply chain, and customer care.
  • Coordinate with firmware, software, and lifecycle management teams to ensure seamless product launches.
  • Maintain CSI product backlog and align with PDP process to prioritize initiatives and avoid project cancellations.
  • Analyze customer sentiment and NPS data to inform product enhancements tailored to SFU and MDU segments.
  • Ensure frictionless onboarding and installation experiences that reduce support calls and increase setup success.
  • Manage the full product lifecycle from concept to end-of-life.
  • Translate customer and technical requirements into product designs and business cases.
  • Conduct market research and competitive analysis to identify trends and opportunities.
  • Develop and maintain detailed product roadmaps and service documentation.
  • Collaborate with UX, technology, legal, pricing, and marketing teams to ensure product success.
  • Design and implement AI-driven solutions, including prompt engineering and the deployment of large language models, to enhance self-diagnosis, data analysis, and customer solutions development.


Job Contribution: An experienced professional, recognized as an expert, creatively resolving complex issues with broad and in-depth knowledge. Leads significant projects with strategic autonomy, influencing executive decisions. Mentors less experienced staff, implements long-term plans impacting the organization, and frequently collaborates with senior leadership.

Supervisor: No

Education/Experience: Bachelor’s degree (BS/BA) desired. 5+ years of related experience. Certification is required in some areas.

Our Lead Product Management & Develop earns between $143,800 - $215,800 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.  

Joining our team comes with amazing perks and benefits:

  • Medical/Dental/Vision coverage  
  • 401(k) plan  
  • Tuition reimbursement program  
  • Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)  
  • Paid Parental Leave  
  • Paid Caregiver Leave  
  • Additional sick leave beyond what state and local law require may be available but is unprotected  
  • Adoption Reimbursement  
  • Disability Benefits (short term and long term)  
  • Life and Accidental Death Insurance 
  • Supplemental benefit programs: critical illness/accident hospital indemnity/group legal  
  • Employee Assistance Programs (EAP)  
  • Extensive employee wellness programs  
  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories,
  • AT&T internet (and fiber where available) and AT&T phone

If you’re ready to make an impact on our business and your career, bring your bold ideas to a world of possibility.  Apply today!

Ready to join our team? Apply today!

Weekly Hours:

40

Time Type:

Regular

Location:

Dallas, Texas

Salary Range:

$143,800.00 - $215,800.00

It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.

Job ID R-84680 Date posted 10/02/2025
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Benefits

Your needs? Met. Your wants? Considered. Take a look at our comprehensive benefits.

  • Paid Time Off
  • Tuition Assistance
  • Insurance Options
  • Discounts
  • Training & Development

Learn more about benefits

Our hiring process

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Confirm your qualifications align with the job requirements and submit your application.

Assessments

You may be required to complete one or more assessments, depending on the role.

Interview

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Conditional Job Offer

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Background Check

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