Director Communications & PR - Sponsorship and Brand Communications
Dallas, Texas
Job Description:
This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted.
At AT&T we’re redefining the future of connectivity. At our core is a passion to serve our customers with products and services that create connections, improve lives and allow millions to share the stories and experiences that matter. Our Corporate teams are fueled by innovation and a desire to connect the world in meaningful ways. Join our team and bring your bold ideas, supporting and transforming our business across areas like marketing, finance and more.
The Director of Communications is responsible for developing and implementing comprehensive communications external communications programs to support AT&T’s broad sponsorship portfolio, including sports and media activations. In addition, this role will work with the Marketing and Brand teams to execute integrated media relations strategies to promote AT&T’s brand to key consumer audiences.
Key Roles and Responsibilities:
Strategic Development and Execution:
- Develop and execute comprehensive communications programs to obtain earned media results for AT&T’s sports and entertainment sponsorship activations and create integrated programs with paid, social and brand teams.
- Create and implement communication strategies to support the major brand initiatives, including the AT&T Guarantee, and other projects
- Provide executive and talent support as needed before, during and after sponsorship activations. This includes high-level media relations, crafting messaging and narratives for AT&T’s brand-building and sponsorship activities.
Media Relations and Stakeholder engagement:
- Provide executive-level counsel and support for media engagements and inquiries.
- Collaborate with internal teams such as employee communications, advertising, sponsorship, social media, marketing, sales and retail to ensure cohesive and effective communication strategies.
- Work with external partners to support the company’s overall priorities with creative media campaigns.
Content Creation and Distribution:
- Develop, review, and distribute a variety of content, including speeches, scripts, press releases, messaging, media statements, and social media content, tailored for external and internal audiences.
Industry and Company Insight:
- Maintain a deep understanding of industry trends, company priorities, issues, and news to enhance communication planning and execution.
Problem-Solving and Analysis:
- Work on complex problems requiring detailed analysis and innovative solutions, collaborating effectively with peers across business units.
Education/Experience: Bachelor’s degree (BS/BA) or advanced degree desired. 10+ years of related experience.
Supervisor: Yes
Additional Experience:
- Minimum of 10 years of experience in corporate communications, public relations, journalism, or a related field.
- Extensive experience in media relations and issues management.
- Exceptional writing, editing, and organizational skills.
- Proven track record of advising senior leadership on key initiatives and providing strategic recommendations.
- Proven ability to independently manage multiple priorities in a fast-paced and deadline-driven environment.
- Demonstrated ability to independently manage multiple priorities in a fast-paced, deadline-driven environment.
- This role is ideal for a dynamic and strategic communications professional with a passion for media relations and telling stories connected to corporate sponsorships.
Our Director, Communications & PR - Sponsorship and Brand Commnications Manager earn between $143,800 - $215,800 of TSR. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.
Joining our team comes with amazing perks and benefits:
Medical/Dental/Vision coverage
401(k) plan
Tuition reimbursement program
Paid Time Off and Holidays (based on date of hire, at least 28 days of vacation each year and 9 company-designated holidays)
Paid Parental Leave
Paid Caregiver Leave
Additional sick leave beyond what state and local law require may be available but is unprotected.
Adoption Reimbursement
Disability Benefits (short term and long term)
Life and Accidental Death Insurance
Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
Employee Assistance Programs (EAP)
Extensive employee wellness programs
Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone
Long Term Grants and Deferred Compensation
A career with us, a global leader in communications and technology, comes with big rewards. As part of our team, you’ll lead transformation surrounded by trailblazing industry leaders like you. You’ll be empowered to go above and beyond – making a difference through company-sponsored initiatives or connecting and networking through one of our many employee groups. And regardless of where you’re at in your career trajectory, you’ll be rewarded by the impact that comes with making a difference in the lives of millions. With AT&T, you’ll be a part of something greater, do incredible things and be rewarded with a chance to change the world.
Weekly Hours:
40Time Type:
RegularLocation:
Dallas, TexasSalary Range:
$143,800.00 - $215,800.00It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.
Job ID R-76828 Date posted 07/29/2025
Benefits
Your needs? Met. Your wants? Considered. Take a look at our comprehensive benefits.
- Paid Time Off
- Tuition Assistance
- Insurance Options
- Discounts
- Training & Development
Our hiring process
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Assessments
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Interview
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Conditional Job Offer
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