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Corporate

Principal Business Strategy

Dallas, Texas

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Job Description:

This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted.  No relocation is offered.

Overall Purpose: As a Principal, Business Strategy supporting AI transformation within AT&T’s Mass Markets organization, you will serve as a strategic partner to business units and executives - including Senior Vice Presidents, Vice Presidents, and their teams—to accelerate the adoption and integration of artificial intelligence across the business. You will help define, drive, and execute (in partnership with our technology teams) high-impact initiatives that leverage AI to fuel growth, enhance operational efficiency, and deliver measurable business value.


Key Roles and Responsibilities: Typical tasks may include, but are not limited to the following:

  • Transformation Partnerships: Build strong relationships with officer teams and senior leadership to deeply understand strategic objectives, identify opportunities for AI-driven transformation, and shape the vision for innovation across the organization.
  • AI Strategy Development & Implementation: Partner with cross-functional business and technical teams to design, develop, and deploy practical AI solutions. Lead the identification, prioritization, and execution of use cases that advance business goals and deliver tangible results.
  • Change Management Leadership: Drive organizational readiness for AI adoption by developing and leading change management strategies. Design and implement communication, training, and engagement programs that prepare teams for new technologies and foster a culture of innovation.
  • Strategic Analysis & Business Case Development: Conduct thorough market, industry, and competitor analyses to identify emerging trends and inform decision-making. Develop financial models and business cases to evaluate the impact and potential of AI initiatives.
  • Stakeholder Engagement & Communication: Serve as a key liaison between business and technical stakeholders. Develop clear, compelling presentations and materials for executive audiences, presenting recommendations and ensuring alignment throughout project lifecycles.
  • Project Leadership & Execution: Lead complex, high-impact projects with minimal oversight, collaborating with both business and technical teams to ensure timely delivery and successful adoption of AI tools and processes.
  • Continuous Improvement & Best Practices: Champion best practices for AI adoption, change management, and innovation. Mentor and influence peers, sharing expertise to build organizational capability and resilience through transformation.


Job Contribution:You are a recognized expert who combines deep business strategy acumen with a strong understanding of emerging AI technologies. You excel at navigating complex, matrixed environments, working closely with senior executives to drive organizational transformation. Your ability to lead change, communicate effectively, and execute on high-impact initiatives positions you as a key driver of AT&T’s AI journey and business success.

Success Profile:

  • Proven experience in business strategy, transformation, and/or AI adoption in large, matrixed organizations.
  • Strong analytical, organizational, and project management skills.
  • Demonstrated ability to collaborate and influence across technical and business teams, including executive leadership.
  • Excellent communication skills, with the ability to distill complex concepts for diverse audiences.
  • Passion for driving change, fostering innovation, and delivering measurable business outcomes.

Supervisor: No

Education/Experience: Bachelor’s degree (BS/BA) desired. 7+ years of related experience. Certification is required in some areas.

Our Principal Business Strategy earn between $143,800 - $215,800 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. From health insurance to tuition reimbursement and paid time off to discounts on products and services just to name a few. There is a lot to be excited about around here. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Joining our team comes with amazing perks and benefits:

  • Medical/Dental/Vision coverage
  • 401(k) plan
  • Tuition reimbursement program
  • Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
  • Paid Parental Leave
  • Paid Caregiver Leave
  • Additional sick leave beyond what state and local law require may be available but is unprotected
  • Adoption Reimbursement
  • Disability Benefits (short term and long term)
  • Life and Accidental Death Insurance
  • Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
  • Employee Assistance Programs (EAP)
  • Extensive employee wellness programs
  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

A career with us, a global leader in communications and technology, comes with big rewards. As part of our team, you’ll lead transformation surrounded by trailblazing industry leaders like you. You’ll be empowered to go above and beyond – making a difference through company-sponsored initiatives or connecting and networking through one of our many employee groups. And regardless of where you’re at in your career trajectory, you’ll be rewarded by the impact that comes with making a difference in the lives of millions.

With AT&T, you’ll be a part of something greater, do incredible things and be rewarded with a chance to change the world.

AT&T will consider for employment qualified applicants in a manner consistent with the requirements of federal, State, and local laws.

Ready to close the deal on a career with AT&T?

Apply today.

Weekly Hours:

40

Time Type:

Regular

Location:

Dallas, Texas

Salary Range:

$143,800.00 - $215,800.00

It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.

Job ID R-73866 Date posted 07/03/2025
Apply now

Benefits

Your needs? Met. Your wants? Considered. Take a look at our comprehensive benefits.

  • Paid Time Off
  • Tuition Assistance
  • Insurance Options
  • Discounts
  • Training & Development

Learn more about benefits

Our hiring process

Apply Now

Confirm your qualifications align with the job requirements and submit your application.

Assessments

You may be required to complete one or more assessments, depending on the role.

Interview

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Conditional Job Offer

We’ll reach out to discuss a conditional job offer and the next steps to joining the team.

Background Check

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