Sr Product Marketing Mgr at AT&T Careers - AT&T Careers
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Content and Entertainment Jobs

Behind the scenes, the Content & Entertainment team connects our customers to entertainment from the thought-provoking to the sidesplitting and every bingeable moment in between. From securing broadcast rights, to the production and promotion of television shows, you’ll be in the limelight as a key part of the process. Ready to play a leading role in getting the hottest movies, TV shows and documentaries into the homes of millions of customers? This is your shot.

Sr Product Marketing Mgr

New York, New York

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Description

Design, develop and implement launch strategy and programs for products and services within the AT&T portfolio. Key Roles and Responsibilities: Responsible for product line profitability. Analyzes and defines market, including competitive analysis and definition of product functionality. Develops short and long-term marketing plans and conducts marketing forecasting activities. Oversees market research, monitors competitive activity and market share, and identifies customer needs. Analyzes options and establishes pricing strategies. Confers with engineering, manufacturing, and sales to develop new products or enhance existing product(s) or product line(s). Consults and advises regarding marketing management in support of the full life-cycle. Product lines may represent existing or new and emerging products, technologies or applications. Education: Typically requires a bachelor's degree. Experience: Typically requires 4 -6 years of experience in similar area of responsibility. Supervisory: No

Qualifications

4 -6 years of experience in similar area of responsibility

Job ID 1952224 Date posted 10/10/2019

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