Sr Product Marketing Manager at AT&T Careers - AT&T Careers
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Content and Entertainment Jobs

Behind the scenes, the Content & Entertainment team connects our customers to entertainment from the thought-provoking to the sidesplitting and every bingeable moment in between. From securing broadcast rights, to the production and promotion of television shows, you’ll be in the limelight as a key part of the process. Ready to play a leading role in getting the hottest movies, TV shows and documentaries into the homes of millions of customers? This is your shot.

Sr Product Marketing Manager

New York, New York

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Description

Responsible for overall product portfolio management, executive readouts and product summaries. Needs to be highly proficient in executive presentation and storytelling. Oversees the management of multiple deliverables at a time with tight timelines and work in an environment of constant change and innovation. Design, develop and implement launch product strategy and programs for products and services within the Xandr Media Advertising portfolio.

Key Roles and Responsibilities: Responsible for product line profitability. Analyzes and defines market, including competitive analysis and definition of product functionality. Develops short and long-term product plans and conducts product forecasting activities. Oversees market research, monitors competitive activity and market share, and identifies customer needs. Analyzes options and establishes pricing strategies. Confers with engineering, architecture, operations, and sales to develop new products or enhance existing product(s) or product line(s). Consults and advises regarding marketing management in support of the full life-cycle. Product lines may represent existing or new and emerging products, technologies or applications.

Education: Typically requires a bachelor's degree. Experience: Typically requires 4 -6 years of experience in similar area of responsibility. Supervisory: No



Job ID 1913923 Date posted 03/13/2019

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