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Director User Research

Dallas, Texas

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Shape millions of customer experiences with your expertise and creativity.

"I am a huge advocate for the user and continuously focus on the value and importance they play in my ability as a designer and leader to deliver compelling customer experiences."

Kristin Jackson — Associate Director User Experience


Don't just imagine the future. Create it.

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Get to know our Design team

They're taking their careers (and creativity) in exciting directions.

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How does innovation transform UX?

Get the answer to that (and more) from one of our Designers.

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Brilliant minds, big data

Meet one of the extraordinary people at AT&T Labs..

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What fun stuff can we build during lunch?

You'll just have to watch the video and see for yourself.

The Product Development team at AT&T is a community of product leaders, developers, designers, and architects building new software-defined products, services, and platforms. We work at the speed of technology inside AT&T by combining the best elements of startups (scrappiness, speed, and customer focus) with the assets and benefits of the larger corporation.

Our goal is to deliver product-led growth at massive scale – new product offerings that will stand alongside or on top of the converged AT&T 5G and fiber network.

Our approach is simple. We work backwards from customers, both consumers and enterprises, to define and build products and experiences that delight, connect, and deliver lasting value. We then bring forward innovation from the same company that invented the transistor, the solar cell, the communications satellite, and machine learning.

Whether your background is in product management, engineering, design or something else, you’ll enter an internal community of leaders who share a similar entrepreneurial mindset.

About the Job

As a Director of User Research, you will be a highly valuable partner in creating innovative products in a variety of domains. You’ll lead user research programs for the entire lifecycle of a product. With your expertise, you will play a crucial role in informing what we build and design the experiences. We will collaborate with each other within the User Experience team and with Product and Engineering leaders to create value and craft great experiences for our users.

You’ve done this many times before, successfully, and you can’t wait to do it again, this time on one of the world’s greatest communications platforms, with significant freedoms and the ability to make an impact at massive scale.


  • Develop research plans based on product / business needs, collect data, host research sessions / workshops.
  • Identify and lead research efforts (generative or evaluative) throughout a product lifecycle.
  • You relentlessly pursue high-quality insights to inform product and design and contribute to new product ideas.
  • You’re a great communicator — articulate and confident. Ability to translate reports in digestible formats and socialize findings into product recommendations.
  • Actively identify and track metrics / trends relevant to company and product goals.

Minimum Qualifications

  • Expertise in both generative and evaluative research methods.
  • Experience as a team-builder and servant-leader with a track-record of people management, team development, recruiting and team building successes.
  • 8+ years of experience in the research field.
  • 8+ years of experience working collaboratively across functions: product, engineering, design, marketing, data science, and sales
  • Education: Preferred Bachelor of Science degree in Human Computer Interaction, Interactive Media, or Human Factors Engineering or equivalent.

Job ID 2228387 Date posted 06/09/2022
Apply Now


Invested in your satisfaction and continued success.

We take care of our own here (hint: that could be you). Our benefits and rewards mean we cover some of your biggest needs with some of the coolest offerings. We already think we’re a pretty great place to work. We’re just trying to rack up some bonus points.

Let’s start with the big one: Your work gets rewarded with competitive compensation and benefits. It really does pay to be on our team.


Paid Time Off

Our people have class. Literally. We can help you out on approved education costs with our tuition assistance plan.


Here’s another reason to breathe easy: You and your family get access to excellent medical, dental and vision insurance options.

Insurance Options

Wanna make your friends really jealous? You’ll get discounted access to the latest and greatest AT&T products and services — plus other awesome items, like tickets to live events.


You strike us as an over-achiever (don’t worry, it’s a compliment). Our training and development programs are your ticket to expert status in your job.

Training & Development

When the day comes that you get some much needed R&R (not that you’d ever want to leave #LifeAtATT) you’ll know your future is set with the AT&T Retirement Savings Plan (ARSP).


Give back to your community and connect with colleagues through social and team-building events, and annual paid time off for volunteer efforts of your choice.

Community & Team Events

The Hiring Process

Step 1

Complete a quick application online and check your status often.

Step 2

Virtual or in-person

Dress professionally and ensure good WiFi interviewing virtually.

Step 3

Job Offer

After a background check, you're part of the team.

Step 4

Welcome! Onboarding
and Training Begins

Our training and certification programs set you up for success.

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  • Live True

    Do the right thing, no compromise.

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  • Make a Difference

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